Register now.

Here are the benefits for you after registration free of charge at ATZlive

  1. Many advantages and exclusive preferential offers
  2. Your event documents are available for download for follow-up activities
  3. Images of the conferences you attended are available for download
  4. Access to helpful forms

Privacy policy

This is the privacy policy (“policy”) for the website  www.ATZlive, which is run and provided by Springer Fachmedien Wiesbaden GmbH, Abraham-Lincoln-Straße 46, 65189 Wiesbaden, events.wiesbaden(at) (we, us and our). 

We will only use the personal data gathered over this website as set out in this policy. Below you will find information on how we use your personal data, for which purposes your personal data is used, with whom it is shared and what control and information rights you may have.­


I. Summary of our processing activities

The following summary provides you with a quick overview of the processing activities that are undertaken on our website. You will find more detailed information under the indicated sections below.

  • When you visit our website for informational reasons without setting up an account, only limited personal data will be processed to provide you with the website itself (see section III). 
  • In case you register for one our services (e.g. discussion forum, blog or web shop) or subscribe to our newsletter, further personal data will be processed in the scope of such services (see sections IV and V). 
  • Furthermore, your personal data will be used to provide you with interesting advertising for our services and products (see section VI) and for statistical analysis that helps us to improve our website (see section VII). Additionally, we improve your website experience with third party content (see section VIII).
  • Your personal data may be disclosed to third parties (see section IX) that might be located outside your country of residence; potentially, different data protection standards may apply (see section X).
  • We have implemented appropriate safeguards to secure your personal data (see section XI) and retain your personal data only as long as necessary (see section XII).
  • Under the legislation applicable to you, you may be entitled to exercise certain rights with regard to the processing of your personal data (see section XIII).

II. Definitions

  • Personal data: means any information relating to a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, or an online identifier.
  • Processing: means any operation which is performed on personal data, such as collection, recording, organisation, structuring, storage, adaptation or any kind of disclosure or other use.

III. Informational use of the website

When you visit our website for informational reasons, i.e. without registering for any of our provided services listed under IV and without providing us with personal data in any other form, we may automatically collect additional information about you which will contain personal data only in limited cases and which is automatically recognised by our server, such as:

  • the website from which you have been directed to our offer
  • the date and time of your requests
  • your device type, screen resolution and browser version
  • information on the offers you have visited on our website

We use such information only to assist us in providing an effective service (e.g. to adapt our website to the needs of your device or to allow you to log in to our website), and to collect broad demographic information for anonymised, aggregated use. 

The personal data automatically collected is necessary for us to provide the website, Article 6 sec. 1 sent. 1 lit. b GDPR, and for our legitimate interest to guarantee the website’s stability and security, Article 6 sec. 1 sent. 1 lit. f GDPR.

Personal data that is collected automatically is retained for 1 month and properly erased afterwards.


IV. Registration for our services

Our website provides you with access to presentations (where available) and images of the events you have attended for you to download, as well as helpful forms and simplified reservation procedures for future events. In order to use the aforementioned services you have to set up an account. With regard to the registration of an account and its subsequent use, we process:

  • Information (such as your name and email address) that is provided by registration
  • Information in connection with an account sign-in facility (e.g. log-in and password details)

The information that is required in order for us to provide the service is identified accordingly. All other information is provided on a voluntary basis.

We will process the personal data you provide to: 

  • Identify you at sign-in
  • Provide you with the services and information offered through the website or which you request
  • Administer your account
  • Communicate with you
  • (behavioural) Advertising and profiling

For this, the legal basis is Article 6 sec. 1 sent. 1 lit. b GDPR. 

The use of your personal data for behavioural advertising and profiling is done for the legitimate interest to improve your experience while using the website, Article 6 sec. 1 sent. 1 lit. f GDPR.]

We use the personal data and contact data you provide by registration to inform you directly about our additional products and services. The use of your personal data for directly advertising related products and services is a legitimate interest for us as a provider of this website, Article 6 sec. 1 sent. 1 lit. f GDPR.

You can object to the use of your personal data for direct marketing at any time. We will then refrain from any processing to the extent it is related to such purposes. If you wish to object to the processing of your personal data you can inform us of this as follows: Please send an email to events.wiesbaden(at) noting the products and services that you no longer wish to receive information about. .

Your personal data is, in the absence of exceptions within the specific services mentioned below, retained for as long as your user account is used. After deletion of your account, your personal data will be erased 2 month later. Statutory storage obligations or the need for legal actions that may arise from misconduct within the services or payment problems can lead to a longer retention of your personal data. In this case, we will inform you accordingly.


V. Information about the specific uses that require registration

For the use of the following services you have to set up an account as described under IV. 

1. Events

As a user of our offering you are able to reserve a place at presence and virtual events. Places are reserved directly online. Our order form requests the following data in order to allow us to process the form and carry out your order:

  • Postal address of your company and a separate invoice address if required,
  • Name, title, contact information of the event participant (your details or those of another colleague for whom you are making the reservation),
  • Event participant’s job title and department,

The information that is required in order for us to provide the service is identified accordingly. All other information is provided on a voluntary basis. 

If you reserve a place at an event as an unregistered user and confirm the registration option, we will also process

  • Password for web access

Registered users are provided with web access to the event documentation and the ability to use a simplified reservation procedure for future events. You sign in to our offering using

  • The email address that you entered when registering or when reserving a place with the registration option confirmed
  • Your password

Confirmation of your reservation and the invoice for the placed reserved at the event will be sent out by post.

If you take part in an event for which your employer has booked the user licence, your name and e-mail address will be sent to us by your employer to activate access.

Your personal data will be stored in your client account for processing of the payment and for future purchases. You may ask us for the data that we have stored about you at any time; please direct your request to our customer service department at events.wiesbaden(at) The lawful basis of this processing is in Article 6 (1) (1) (b) GDPR.

We are obliged by law to retain financial information (including address, payment and order information) occurring in conjunction with transactions for a period of ten years. Nevertheless, three years after the end of an active business relationship we will restrict the processing of your personal data to compliance with the legal requirements and not process your personal data further. The storage of your personal data for this purpose is based on Article 6 (1) (1) (c) GDPR.

2. Newsletter 

With your email address you can subscribe to our newsletter that provides you with the latest news about our products and services if you consent to receiving such newsletters. The legal basis for this processing is Article 6 sec. 1 sent. 1 lit. a GDPR. Your email address will be retained as long as you subscribe to our newsletter.

This service is provided by means of a double-opt-in. Thus, you will receive an email containing a link by which you can confirm that you are the owner of the email address and wish to be notified via our email service. When your subscription is not confirmed within 96 hours after the confirmation mail has been requested, the personal data you provided will not be processed for any purpose and it will be automatically erased. 

You can unsubscribe from this service by opting out via the link provided in each newsletter.


VI. Online advertising

This website uses online advertising services to present you with ads that meet your interests. Respective advertisement is labelled with the name of the provider, e.g. “Google-Ad”. Additionally, this service helps us to improve our website and to make your visit more interesting. In order to do so, we collect statistical information about you that will be processed by the provider. This processing is based on Article 6 sec. 1 sent. 1 lit. f GDPR and represents our legitimate interest to improve your website experience and to promote our products and services.

1. Cookies, Web-beacons 

Providers will be automatically informed about your visit on our website. For such purpose, a web beacon is used to place a cookie on your computer. 

Please note that we neither have the control of the extent of personal data that is collected by the respective plug-in provider nor do we know the processing’s purpose or the period your personal data will be retained. Depending on the provider your personal data may be transferred to and processed in third countries, e.g. the United States. For further information about the potential risks of a cross border data transfer please refer to section X.

It is possible that a provider discloses your personal data to its business partners, third parties or authorities.

You can prevent the installation of such a cookie 

(i) by a respective setting of your browser that blocks the installation of third party cookies,

(ii) by deactivating the provider’s interest-related advertising under the link mentioned in the provider details below,

(iii) or generally blocking cookies under e.g

Further information about the processing of your personal data in the provider’s course of operation is provided by its privacy policy. Moreover, you will be provided with further information with regard to your rights and settings concerning privacy. You can access the provider’s privacy policy by following the link in the provider details below.

2. Google AdWords 

Our website uses Google Conversion Tracking, an analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland (“Google”). When you arrive at our website via a Google advertisement, Google AdWords places a cookie (“conversion cookie”) on your device. These cookies expire after 30 days and are not used to personally identify users. If you visit certain of our pages and the cookie has not expired, we and Google can recognise that someone has clicked on the advertisement and thus been forwarded to our web page. Each Google AdWords customer is provided with a different cookie. Therefore, the cookies cannot be tracked by the websites of other AdWords customers. The information gathered using the conversion cookie is used to prepare conversion statistics for us. As a Google AdWords customer we are informed of the total number of users who have clicked on our advertisement and have been forwarded to a page that contains a conversion tracking tag. However, we do not receive any information that would allow us to personally identify users.

If you do not want the information about your usage of the website to be processed by the tracking system, you may prevent the placement of the cookie, for example by means of enabling a browser setting that completely prevents the automatic placement of cookies. You can also disable conversion tracking cookies by configuring your browser to block cookies from the domain “”.

Google also allows you to disable its use of cookies for marketing purposes in its advertising settings. These can be found here:

Alternatively, you can disable the use of cookies by third-party providers by visiting the opt-out page of the Network Advertising Initiaitve:


VII. Analysis

1. General tracking information

For statistical analyses we use web analytics services to collect information about the use of this site.

The tools collect information such as

  • Device and browser information (operating system information, Mobile device identifier, mobile operating system, etc.)
  • IP address; anonymised 
  • Page accessed, URL click stream (the chronological order of our internet sites you visited)
  • Geographic location
  • Time of visit
  • Referring site, application, or service

We use the information we get from the providers only to determine the most useful information you are looking for, and to improve and optimise this website. We do not combine the information collected through the use of the tools with personal data. 

Depending on the provider the information generated about your use of the website may be transferred to and processed in third countries, e.g. the United States. For further information about the potential risks of a cross border data transfer please refer to section X. The tools collect only the IP address assigned to you on the date you visit this site, rather than your name or any other identifying information. The provider will use this information in order to evaluate your use of the website, to compile reports on website activities and to provide other services relating to website and internet use to us.

The legal basis for this processing is Art. 6 sec. 1 sent. 1 lit. f GDPR and represents our legitimate interest to analyse our website’s traffic to improve the user’s experience and to optimise the website in general.

2. Google Analytics 

We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland (“Google”). On our behalf Google will use the information generated by a cookie for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet activity in connection with the use of the website. 

We have activated the IP-anonymisation within the Google Analytics service, and your IP address will be truncated within the area of member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases the whole IP address will be first transferred to a Google server in the USA and truncated there. The IP-address your browser conveys within the scope of Google Analytics will not be associated with any other data held by Google.

You may refuse the use of cookies by: 

  • selecting the appropriate settings on your browser; however please note that if you do this you may not be able to use the full functionality of this website. 
  • You may prevent the collection of information about your use of the website (including your IP address) and the processing of this data by Google if you download and install the browser plug-in available at the following link:

Further information about data protection and Google Analytics can be found on the Google website:


VIII. Third party content and social media plug-ins

We use the following social media plug-ins: AddThis, Facebook, Google+, Xing, LinkedIn, Twitter.

None of our buttons communicate with the social networks as the page is being loaded. A connection to the social network concerned is only made when you click on the button and then log in to the corresponding network. 

1. Links to third party websites

This website may contain links to third party websites. We are not responsible for the content and the data collection on respective third party websites; please check the privacy policy of respective websites for information of respective websites’ data processing activities.


IX. Information sharing

Your personal data may be disclosed to contractors that support us in the provision of our services. The data transfer occurs on the basis of contract processing agreements. Our contractors will use your personal data to the extent necessary to fulfil their role. They are contractually bound to process your personal data only on your behalf and in accordance with your enquiries. 

The lawful basis for the transfer of your personal data is Article 6 (1) (1) (b) and (f) GDPR and represents our legitimate interest to optimise our services. 

In the event that we undergo re-organisation or are sold to a third party, any personal data we hold about you may be transferred to that re-organised entity or third party in compliance with applicable law.

We may disclose your personal data if legally entitled or required to do so (for example if required by law or by a court order).


X. Cross border data transfers

Within the scope of our information sharing activities set out above, your personal data may be transferred to other countries (including countries outside the EEA) which may have different data protection standards from your country of residence. Please note that data processed in a foreign country may be subject to foreign laws and accessible to foreign governments, courts, law enforcement, and regulatory agencies. However, we will endeavour to take reasonable measures to maintain an adequate level of data protection when sharing your personal data with such countries.

In the case of a transfer outside of the EEA, this transfer is safeguarded by international agreements such as the EU-US-Privacy-Shield. You can find further information about the aforementioned safeguards by contacting the Group Data Protection Officer by email via dataprotection(at)


XI. Security

We have reasonable state of the art security measures in place to protect against the loss, misuse and alteration of personal data under our control. For example, our security and privacy policies are periodically reviewed and enhanced as necessary and only authorised personnel have access to personal data. Whilst we cannot ensure or guarantee that loss, misuse or alteration of information will never occur, we use all reasonable efforts to prevent it. 

You should bear in mind that submission of information over the internet is never entirely secure. We cannot guarantee the security of information you submit via our website whilst it is in transit over the internet and any such submission is at your own risk. 


XII. Data retention

We strive to keep our processing activities with respect to your personal data as limited as possible. In the absence of specific retention periods set out in this policy, your personal data will be retained only for as long as we need it to fulfil the purpose for which we have collected it and, if applicable, as long as required by statutory retention requirements.


XIII. Your rights

Depending on the circumstances of each case, you may be entitled to some or all of the following rights: 

  • require access to your personal data and/or duplicates of your personal data. This includes information about the purposes of the processing, the categories of personal data concerned, and the data recipients and persons authorised to access it as well as the planned retention periods, or where this is not possible the criteria used to decide retention periods; 
  • require rectification, removal or restriction of the processing of your personal data, where its processing is not permitted under data protection law, in particular because (i) it is incomplete or inaccurate, (ii) it is no longer needed for the purposes for which it was collected, (iii) the consent on which the processing was based has been withdrawn, or (iv) you have successfully exercised a right of objection to the data processing; in cases where the data is processed by third parties, we will forward your demand for rectification, removal or restriction of processing to these third parties unless this is not possible or entails disproportionate effort;
  • refuse to provide and – without impact to data processing activities that have taken place before such withdrawal – withdraw your consent to processing of your personal data at any time;
  • not to be subject to any decision-making based solely on a data processing by automatic means, which produces legal effects on you or affects you with similar considerable impact. 
  • require to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and to transmit this data to another controller without hindrance from our side; where technically feasible you shall have the right to have the personal data transmitted directly from us to another controller;
  • take legal actions and lodge complaints before the competent data protection regulators if you believe that there has been a potential breach of your rights regarding a processing of your personal data that is not compliant with the data protection laws.

In addition, you have the right to revoke your consent to the processing of your personal data at any time:

  • where we process your personal data for the purposes of direct marketing; and/or
  • where we process your personal data in the pursuit of our legitimate interests and you have reasons arising from your particular situation.

You may (i) exercise the rights referred to above or (ii) pose any questions or (iii) make any complaints regarding our data processing by contacting us using the contact details set out below.


XIV. Contacting us

Please submit any questions, concerns or comments you have about this privacy policy or any requests concerning your personal data by email to our Group Data Protection Officer. You can contact our Group Data Protection Officer via  dataprotection(at)

The information you provide when contacting us at Springer Fachmedien Wiesbaden GmbH, Events, Abraham-Lincoln-Straße 46, 65189 Wiesbaden | events.wiesbaden(at) (e.g. Name, address, e-mail address, phone number, your request) will be processed to handle your request and will be erased when your request is completed. Alternatively, we will restrict the processing of the respective information in accordance with statutory retention requirements. 


XV. Amendments to this policy

We reserve the right to change this policy from time to time by updating our website respectively. Please visit the website regularly and check our respective current privacy policy. This policy was last updated on May 9st 2018.